Tag: Google ads

Google plans restructuring 30,000-people ad sales unit as automation booms

[ad_1] The planned reorganization comes as Google is relying more on machine-learning techniques to help customers buy more ads on its search engine, YouTube and other services, the report added. Alphabet-owned Google plans to reorganize a big part of its 30,000-person ad sales unit, The Information reported on Tuesday, citing a person with knowledge of the situation.   Sean Downey, who oversees ad sales to big customers in the Americas, said at a department-wide meeting last week that Google plans to restructure its ad sales teams without specifying whether the move would include layoffs, according to the report. ... Read more